In Conversation with Navi Radjou and Jaideep Prabhu Authors Navi Radjou and Jaideep Prabhu speak with Wilfried Aulbur about frugal innovation and ways in which it is being implemented in different parts of the world Navi Radjou “Frugal innovation is a disruptive new business strategy that enables companies to create more economic and social value …
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